What the product is:
Deep Cleanse Shampoo is a clarifying and purifying shampoo formulated to thoroughly remove oils, excess product build-up, sebum, styling residues, hard water minerals, silicones and impurities from the hair and scalp.
It goes deeper than regular shampoo to reset hair and scalp health, preparing them for treatments, styling products, or regular conditioning. It’s commonly available in 50 ml, 200 ml, and 1 L sizes to suit travel, home use, and professional salon needs.
Benefits:
Removes product buildup: Clears deep residues from styling products, masks, oils and silicones.
Purifies the scalp: Helps eliminate excess sebum, dead skin cells and impurities for a healthier scalp environment.
Prepares hair for treatments: Opens hair cuticles and cleans thoroughly, making hair more receptive to masks, conditioners or protein/keratin treatments.
Improves texture and shine: Cleansed hair appears cleaner, lighter and more vibrant.
Enhances manageability: Reduces heaviness and allows other products to perform better.
Ingredients: Deep cleanse shampoos combine strong-cleansing surfactants with supportive conditioning or clarifying agents. Ingredients vary by brand, but typical components include:
Aqua (Water) — base of the shampoo.
Surfactants (e.g., Sodium Laureth Sulfate, Cocamidopropyl Betaine, Sodium Cocoyl Isethionate) — deep cleansers that remove buildup and oils.
Clarifying agents (e.g., Salicylic Acid or citric acid) — help exfoliate scalp buildup (present in some formulas).
Botanical Extracts (optional; e.g., tea tree, peppermint) — soothing or balancing for the scalp.
Conditioning agents (e.g., Behentrimonium Chloride) — prevent over-drying while cleansing.
Fragrance and preservatives — for scent and product stability.
Because deep cleanse shampoos are stronger than regular formulas, they are not recommended for daily use — overuse can strip natural oils and cause dryness if used too frequently.
How to use it:
Wet hair thoroughly with warm water.
Apply deep cleanse shampoo: Dispense a small amount into your palm and massage into the scalp and hair to create a rich lather.
Massage the scalp: Work for 1–2 minutes to loosen oils, buildup and impurities.
Rinse thoroughly: Rinse with lukewarm or cool water until all product is removed.
Repeat only if needed: Repeat once more only if there’s heavy buildup (e.g., after styling product use).
Follow with conditioner or mask: Deep cleansing can strip moisture, so always follow with a conditioner or treatment suited to your hair type.
Tip: Use once a week or 1–2 times a month depending on hair type and buildup level (e.g., more often for heavy product users, less for fine or dry hair).
What’s in the box:
1 × Deep cleanse shampoo bottle — available in: • 50 ml (travel size) • 200 ml (standard home use) • 1 L (salon or frequent use)
Product label with instructions and directions
PURE+Clarifying Shampoo
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